My Failed Virgin Atlantic Cocktail Competition Entry

Some months ago Virgin Atlantic had a competition to find a suitable cocktail recipe to use at the opening of their shiny new Virgin Atlantic clubhouse at JFK in New York. Always eager to get creative I came up with the original cocktail below, which included what I thought was an awfully clever hat-tip to their two new routes for 2012.

Virgin's swanky new $7m club house at JFK. Image courtesy http://www.modern-traveler.com/

Sadly, the competition judges clearer didn’t agree that it was anywhere near as clever as I thought it was, thus my “Virgin-Sunrise” is doomed never to become a famed addition to the New York scene. Nor did it win me return tickets for two to New York.

Gutted.

However, rather than this concoction go to waste, I thought I’d share it with the 1.5 million internet users and rather lesser number of blog readers. Let me know what you think!

(Competition entry copy pasted below for good measure – pun entirely intended!)

Virgin Sunrise-Jack

Ingredients: Orange juice (or blood-red orange juice), grenadine and Yukon Jack.

In honour of Virgin Atlantics two newest routes to Cancun Mexico and Vancouver Canada for 2012, this creation is a hat-tip to the famous Tequila Sunrise cocktail invented in the 1930’s (Mexican Tequila, orange juice, grenadine) and Yukon Jack, the “Black sheep of Canadian Liquors” (a whiskey-based liqueur with citrus overtones brewed with honey).

The “sunrise” is for the way it looks after it has been poured into a glass, with the denser ingredients (cassis or grenadine) settling, creating gradients in colour.  Yukon Jack is said to be born of “..hoary nights, when lonely men struggled to keep their fires lit and cabins warm” it is boldly flavourful yet surprisingly smooth, just like New York itself – the city that never sleeps.

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